With nearly 1,200 stores throughout the United States and Canada, Michaels is the largest arts and crafts retail chain. Since 2012, GreenbergFarrow has provided Architecture and MEP Engineering services on over 30 locations. Along with managing their prototype, GreenbergFarrow has assisted Michaels on multiple store formats including stand alone, strip malls, lifestyle centers and shopping mall. Michaels flagship store located in the Chelsea's historical district of Manhattan, required the conversion of existing office space, landlord storage, and a seven-story atrium into a 35,000 sf arts and crafts store. With diligent coordination of existing building systems and the help of 3D modeling, the GreenbergFarrow team overcame the challenges of an urban environment and provided Michaels a creative and successful design solution.